Creating beautiful designs is more than just inspiration or a great idea; it’s all about comprehending the basics of the subject. It’s possible to spend years of training in the basics of graphic design, and the different takes on how to be very good at it.
Still, there are a lot of basic elements every graphic designers should know before starting any project. Even beginners in the field of graphic design Perth who maintain personal blogs or see it as a hobby can use these basic elements to create professional pieces of art.
On the other hand, anyone who wishes to earn money out of it must learn to comprehend these rules in order for them to earn their keep. Even if rules are meant to be broken, it’s still important to know what they are first before doing so.
Without further ado, here are some of the basic elements every graphic designer should know about:
The first and the most essential element of design is that of the line. In drawings, a line is a stroke of either a pen or a pencil. However, in graphic design, it’s any two intertwined points. Lines are very useful for separating space and drawing the eye to a certain location.
Color is one of the most obvious design elements in graphic design. It can stand on its own as a background, or can be used in other elements such as in lines, shapes, textures or in typography.
Color generates mood within the piece and tells a story about a brand. Every color has something to say, and fusions of color can change that impression even further.
Shapes, whether they are geometric or organic, can add more interest. Shapes are defined by boundaries, whether with lines or color. They’re often utilized to emphasize a portion of a page.
Practically speaking, everything is ultimately a shape; therefore, you must always consider how the different elements of your design are generating shapes and how they interact.
Negative space is one of the most neglected and underutilized, not to mention the most misunderstood aspect of the graphic design process.
The parts of the design that are left blank, whether white or some other color, help to create the overall image. Therefore, make use of the negative space to generate shapes as you would any other element.
It’s counter-intuitive to consider texture when the piece isn’t ever going to be touched by physical hands. However, websites and graphic design rely on the way the pieces appear, and the impression of texture on the screen.
Textures can generate a more 3D appearance on a 2D surface and help establish a more immersive world.
Remember, the ones mentioned above are just some of the most basic of graphic design elements and principles.
You may find some graphic designers with their own principles and elements, and there are those with still more different sets. All in all, these will no doubt make for creative web design. Different principles or not, what’s important, overall, is having something attractive to look at.